“If you build it, they will come,” whispered Kevin Costner in the movie that runs in my head. And so I’ve been hammering away at the keys, simultaneously updating and applying my slowly expanding knowledge of Wordpress, PHP, and HTML…all in an attempt to revamp the Meridian experience.

It was five minutes till 9am and the Mission Bay Conference Center at UCSF was already brimming with 20 and 30 somethings eager for the daylong Wordcamp San Francisco to begin. While I noticed scattered heads of gray hair, the vast majority of attendees were young; many of whom wore glasses and scanned their laptops and iPhones before the first speaker took the stage. I overheard the group behind me discussing how long they had been blogging and what they write about. A blonde girl to my front left quickly updated her Twitter page as the young Asian man to my right checked his Buddy Press. All the while, I was sitting alone with nothing but a notepad, asking myself what I was doing there.

I was reminded when Tim Ferriss, author of The 4-Hour Workweek, took the mic and began his talk on “How to blog without killing yourself.” He started off by reiterating all of the opportunities blogging provides (besides just attending geeky camps) and he opened up the process behind his high-traffic personal